Cellarator is brought to you by Per4mance Choice, LLC, a company of world class agricultural leaders and companies.  Per4mance Choice, LLC promises to bring you the best in animal health, nutrition, customer service and integrity.

One thing that certainly separates Pe4mance Choice, LLC from other equine supplement companies is that we make all of our own products.  This is very rare in our industry as out sourcing is a very common practice.  Not only do we make our own products but we continualy make fresh product.  Unlike other companies who carry inventory for months, we make fresh product weekly.  This guarantees that the ingredients in every product is as fresh as possible.  Our plant (bottom picture) is ran by our full time plant manager David Jimenez (top picture).  David was just awarded the 2004 Plant Manager of the Year.  Between our parent and sister companies, we have five plants throughout the country so this is a great honor and achievement by David.  We promise you with the leadership of David, you are getting the highest quality supplements possible in our industry.

Per4mance Choice, LLC, based out of Johnstown, CO, is made up of top agricultural companies Cattleman's Choice Loomix, LLC and International Horse Vets, LLC.  Cattleman's Choice Loomix, LLC is the leader in the cattle liquid feed business.   They have been developing, manufacturing, and distributing liquid supplements for over 50 years.  International Horse Vets, LLC is a leader in the equine supplement business with their very successful product Necessity.  Along with the support of these two great companies, Per4mance Choice, LLC includes the following individuals as well:

Ken Munsch - President of Cattleman's Choice Loomix, LLC, President of Per4mance Choice, LLC and Member of the American Feed Industry Association (AFIA) Board of Directors.

Mike Troska - Vice-President and Director of Operations for Cattleman's Choice Loomix, LLC.  Also a Member of the American Feed Industry Association (AFIA) Liquid Feed Board of Directors.

Brian Hines - National Sales Manager of Livestock for Per4mance Choice, LLC 

Preston Munsch - National Sales Manager of International Horse Vets, LLC and Vice President of Sales for Per4mance Choice, LLC.

Home office of Per4mance Choice, LLC - Johnstown, Colorado


To learn more on how Cellarator can help your horse(s), email our equine experts at equineinfo@cellarator.com or call us toll-free at 1-877-788-4448. 

Cellarator user Janet Stover finished 11th in the final 2004 WPRA World Standings.  She earned over $87,000 this past year.  Congratulations to Janet!
Cellarator user Cindy Woods just missed out on her first NFR as she finished 17th in the final world standings.  Still a great year Cindy!
Jolee Lautaret, a proud Cellarator user, finished 14th in the final 2004 WPRA World Standings. Way to go Jolee and family!

New Product - Pony Pops

Pony Pops are the irresistible swingin' horse treat loved by horses.  They come in four great flavors: apple, carrot, sea salt and peppermint.  They will provide your horse(s) with days of entertainment.  Click here to learn more about Pony Pops!

Necessity Equine Supplement

Cellarator is brought to you by the makers of Necessity.  Necessity is the equine supplement of choice for ten 2003 NFR Qualifiers and six 2004 NFR Qualifiers.  Necessity provides 21 vitamins, trace minerals and amino acids.  You can also get it with glucosamine and MSM.  Learn more or purchase Necessity today!

Cellarator On Demand

Would you like to receive a 10% discount on every order?  Would you like your product to arrive at your front door?  Cellarator on Demand is an automatic re-order program that makes supplementing easy. Cellarator on Demand, developed 2 years ago by parent company International Horse Vets, is a program that is often imitated but never duplicated. 

www.Cellarator.com is the property of Per4mance Choice, LLC. 

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